The curriculum is structured around three core areas, covering both traditional and digital media fields, with an emphasis on hands-on experience and interdisciplinary integration:
1. Media Theory and Criticism
*Courses include: Communication Theory, Media Ethics, Journalism, Semiotics, Media and Society.
*Students develop critical thinking skills to analyze media phenomena and their social impact.
2. Practical Production and Digital Applications
*Courses include: Film and Television Production, News Reporting and Writing, Podcast and Radio Production, Data Journalism, Social Media Marketing, Digital Storytelling.
*Access to professional facilities (e.g., studio, editing room, sound control room) and industry professionals as collaborative instructors.
3. Humanities and Interdisciplinary Integration
*Courses include: Tzu Chi Humanities, Environmental Communication, Non-Profit *Organization Communication, Cross-Cultural Communication, Social Innovation Communication.
*Utilizes Tzu Chi’s philanthropic resources to facilitate field visits and practical projects (e.g., disaster reporting, community storytelling).

Graduates possess a diverse skill set in both traditional media and digital content production, preparing them for careers in the following fields:
*Media Industry: News reporter, film and television director, program producer, social media editor, media planner.
*Digital Content and Marketing: Digital storyteller, data analyst, brand marketing specialist, public interest communication officer.
*Non-Profit Organizations: Communication departments of Tzu Chi Foundation and other NGOs, public relations, issue advocacy.
*Further Studies: Pursuing advanced degrees in communication, media studies, sociology, digital humanities, or related fields domestically or internationally.

碩士班課程分為三大研究與實務方向，注重研究方法的訓練、議題深度探討與實踐應用：
1. 媒體與社會變遷 : 培養學生分析媒體在社會結構中的角色，並關注弱勢群體、環境正義與公共議題。
2. 數位敘事與創新實踐 : 結合技術與敘事能力，發展具社會意義的數位內容與創新傳播策略。
3. 人文與跨文化溝通 : 深化人文精神與倫理思考，應用於全球視野下的溝通實踐與議題倡議。
4. 國際交流：可參與慈濟全球志業據點之田野調查與國際議題合作計畫。

碩士班畢業生具備高階分析、研究與實務領導能力，適合以下發展路徑：
1. 學術研究：攻讀國內外傳播、社會科學、數位人文相關博士學位。
2. 媒體與數位內容產業：資深記者、內容策略總監、影視製作人、社群平台策略規劃。
3. 非營利組織與公共部門：慈濟基金會及其他NGO之高階傳播主管、政策倡議專員、公共關係顧問。
4. 社會創新與顧問領域：社會企業傳播顧問、永續發展專案經理、跨文化溝通培訓師。

The curriculum is structured around three major areas, with emphasis on research methodology, in-depth issue analysis, and applied practice:
1. Media and Social Change – Examines the role of media within social structures, with attention to marginalized groups, environmental justice, and public issues.
2. Digital Storytelling and Innovative Practice – Integrates technology with narrative skills to develop socially meaningful digital content and innovative communication strategies.
3. Humanities and Intercultural Communication – Deepens humanistic and ethical reflection, applied to global communication practice and issue advocacy.
4. International Exchange – Opportunities for fieldwork and collaborative projects at Tzu Chi’s global sites.

Graduates of the program will be equipped with advanced analytical, research, and leadership capabilities, preparing them for diverse career trajectories:
1. Academic Research – Pursue doctoral studies in communication, social sciences, or digital humanities in Taiwan or abroad.
2. Media and Digital Content Industries – Senior journalists, content strategy directors, film/TV producers, or social media strategists.
3. Nonprofit and Public Sectors – Senior communication managers, policy advocacy specialists, or public relations consultants for NGOs such as the Tzu Chi Foundation.
4. Social Innovation and Consulting – Communication consultants for social enterprises, sustainability project managers, or cross-cultural communication trainers.